Growing our local economy

Thank you for your feedback on the Draft Economic Development Strategy. The Strategy was adopted by Council in the meeting held on August 26, 2024.

We're drafting a new Economic Development Strategy to support the sustainable growth and development of Kingston's economy - but first, we want to hear from you!

Let's highlight the best of Kingston, strengthen connections between people and places, and support our local businesses by developing a strategy that aims to:

• Boost jobs and wages
• Attract investment
• Encourage visitation 
• Revitalise local shopping centres

In order to achieve a more vibrant and resilient economic landscape for our community, we've partnered with a consultant to develop a future directions paper that takes a deep dive into Kingston's economic landscape, explores economic trends and insights and identifies specific 'needs' in four key areas:

1. Economic development

• Support businesses move towards modern technologies and practices.
• Ensure local employment, business ownership, and training opportunities are accessible to all residents.
• Help businesses move towards more sustainable practices and energy-efficient technology.
  
  

2. Investment attraction

• Update planning and management of commercial and industrial areas to support future growth.
• Help entrepreneurs and small businesses grow and succeed by providing support and networking opportunities.
  
  

3. Place activation

• Activate shopping centres to attract more visitors, investment, and workers.
• Upgrade streetscapes and promote each centre as a destination.
  
  

4. Tourism and visitor economy

• Grow our night-time economy with more events and entertainment options.
• Showcase Kingston's unique attractions through marketing to boost tourism.

*View the summary sheet and economic snapshot.

Have your say

Help shape the future of our local economy by letting us know the priority areas for improvement and sharing ideas to help Kingston grow and thrive. You can share your feedback:

Online: via the survey below
Email: business@kingston.vic.gov.au
Phone: 1300 653 356
Mail: Kingston Business, PO Box 1000, Mentone VIC 3194 

This consultation closes on Friday 22 March, 2024.

Kingston's Draft Employment Land Use Strategy

We're currently working with consultants to develop Kingston's Draft Employment Land Use Strategy to guide the use and development of our industrial and commercial precincts in Kingston. This work will feed into Kingston's Economic Development Strategy - particularly in regard to investment attraction. If you would like to be notified when the draft is open for community consultation, sign up for updates.